Growing A Profitable
Accounting And Tax Practice…

…Starts Here!

Growing A
Profitable Accounting
And Tax Practice…

…Starts Here!

Why Accountants Join The LaunchingPad

More Leads – Better Quality Clients – Predictable Referrals – Clearer Messaging

“Most accountants are so busy earning a living they forget to earn any real money” – Richard Petrie

You know you need to do something but have no idea where to start. This is why accessing the “P.A.R Method” inside the LaunchingPad is a winning formula as it enables you to learn in your own time, implement with ease and have your own client attraction strategies that are specific to you and your business.

The LaunchingPad is for accountants who:

  • Want to attract better quality clients without selling
  • Want systemised referral generation processes without bribery or incentives
  • Would like to convert existing ‘compliance only’ clients into advisory clients

Most accountants look, sound and all charge the same (give or take 10%).

Using the “P.A.R Method” helps accountants identify their unique selling proposition, price and package accordingly and generate high value referrals off the back of it. To truly stand out from the crowd you need to think, act and market yourself differently. The LaunchingPad is your gateway to being a next level accounting practice that stands out and has clients chasing you.

What do you need help with today?

An Overall
Marketing Process

Discover How To Find And Attract
The Best Clients With This Free, Step-by-Step Systemized Flowchart


Better Referral

The #1 Referral strategy for accountants that ensures a steady flow of high quality and high value clients…


Better Quality

Learn why traditional marketing and advertising does not work for the accounting profession and what you should do instead…


Free Educational Material

View more

Richard Petrie
Creator of The FISH Client Attraction System For Accountants

Former International Cricketer, Richard has been helping professionals in the accounting industry around the world for over 12 years by sharing his knowledge and experience on how to attract leads and convert them into high paying advisory clients.

Richard is the author of What To Do If Your Marketing Sucks and is regularly sought after to speak at corporate events and was recently the guest speaker at Deloitte in NZ where he talked about resilience and mental toughness.

Richard has spent years studying the psychology of how and why people buy and in this webinar he will show you exactly what works and why.

You will love what he has to say.

Darren Eagle
Sales Mentor

Darren is a highly respected sales mentor and coach in the accounting industry who specialises in coaching accountants how to sell, without sounding ‘salesy’.

Between April 2014 and March 2016 Darren worked inside what became the fastest growing accountancy firm in Australasia (at the time) as their Head Of Sales Coaching & Marketing.

During that time the company experienced a 400% lift in client growth and were largely recognised as being the pioneers of cloud accounting and original disrupter of the industry.

Darren has hands on experience implementing what Richard teaches and combines Richard’s marketing knowledge with his sales skills to provide accounting firms with measurable sales and marketing success.

In 2012 Darren wrote the workbook Engaging Sales Success for non-sales people who still have to sell.

Click below to access the following services

To order Richard’s latest book
To enquire about Media Interviews
To enquire about us speaking at your event
To talk with us about your business



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